Google Penalty is a common nightmare for anyone in the online publishing business.
Be it a blog or a product retailer, Google Penalty will ensure that you aren’t in business anymore. It basically results in a drop in your website’s SERP ranking and when you aren’t showing up in the first couple of pages or search results, it means no one will be able to find your content. Now, with so many visitors across the globe, online businesses cannot afford even an hour of letdown. A lost audience can have drastic consequences in this age of cut-throat competition. However, keep calm and go through the rest of this blog!Understanding a Google Penalty
Google Penalty occurs whenever a website has been completely or partially removed from the index searches and the search rankings have significantly dropped due to ‘algorithm spam’. With algorithm requirements getting stricter with updates like Penguin, the Webspam team is on its toes. Google Penalty is attached to websites and web pages that are found to have manipulated the use of specific keyword(s).
This might be reasoned either by a knowing risk taken by the website designer or as a result of hacking and other malicious software. For more details please visit.
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