Digital Marketing Outsourcing - Should I? or Shouldn’t I?

With the evolution of modern technologies, the whole world is shifting from analog to digital. Therefore, business organizers who haven’t yet considered digital marketing techniques need to adapt fast to keep up with the rest of the trade. The moment you have decided to go for online marketing, you should decide on how to market your business. It is not easy to decide whether to hire an in-house team or to outsource digital marketing and SEO...

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Google now offers download, details, symptoms & lot more for health related searches

"This is an excellent update by Google" quoted one of the frequent searchers of Google.  The search results pulls authentic data from trusted sources and even offer a download option in pdf format. Here is a search made for "Alcohol Withdrawal" for which you can see about "alcohol withdrawal", "symptoms of withdrawal", "A chart on how the Age Groups are affected" and a downloadable pdf file. To know more details visit https://goo.gl/aII5o5...

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Google announce Rich Cards for Local restaurants & online Courses

Subsequent to the introduction of rich cards for Menu & Recipes earlier in May 2016, Google yesterday announced that they are expanding rich cards to Local restaurant and Online Courses.   To Know More Details Visit...

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Penguin 4.0 – Google Penalty, 2016 September Update

Google rolled out Penguin 4.0 algorithm update Google recently rolled out Penguin 4.0 algorithm update on 23rd September, 2016, which will impact search results real-time and at page levels. Penguin 4.0 Google algorithm update is based on page level backlinks rather than the entire site as it was used to be in the previous updates. For e.g. if an inner section or a particular page is linked from a relevant high quality webpage, it will rank...

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Advantages of PPC and a Comparison among the top platforms

Top 3 PPC platforms for your next business investment In the past decade, internet has played a crucial role how businesses and individuals choose to share information. For online businesses, there has been an increased focus on inbound marketing techniques and businesses are still discovering the several advantages of publishing unique and enriching content on a regular basis. This change in internet marketing has also been ably supported by...

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Limitations of Mobile friendly websites and how to avoid them

Thinking out of the box and stay updated to the changes The last few years has seen a surge in mobile web designing. The implications have increased further after Google came up with the April 21st update that aims to penalize websites that haven’t been turned responsive. However, one must understand that mobile web designing isn’t just about a website or an application but a range of options and choices to be made. Responsive website designing...

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Beginners Guide to Local Business Digital Marketing: Citations

Reach out to every possible platform with citations Businesses looking to make a mark in their local landscape need to take into account several different aspects of digital marketing. The internet provides an overwhelming amount of information and one can easily get lost if it doesn’t use some very specialized practices in building the local SEO. Apart from having a strong, qualitative and responsive website with adequate social media presence,...

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Google Penalty and website hacking - Diagnosis and fixes

Google Penalty is a common nightmare for anyone in the online publishing business. Be it a blog or a product retailer, Google Penalty will ensure that you aren’t in business anymore. It basically results in a drop in your website’s SERP ranking and when you aren’t showing up in the first couple of pages or search results, it means no one will be able to find your content. Now, with so many visitors across the globe, online businesses cannot afford even an hour of letdown. A lost audience can have drastic consequences in this age of cut-throat...

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7 Easy Steps To Attract the Millennial Students Using Digital [Infographic]

Google Advertising: Your Pathway to Academic Excellence As we all know, we have advanced into the 5th month of the year 2016. And this season is best known for admissions across the world for the academic year 2016 – 2017. Almost 65% of the parents would have already started searching for the best institutions since the beginning of 2016 while most wait for their Public Exam results to decide their destiny. Institutions which are well aware...

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Free Tools

1. Google Penalty Recovery and Prevention Manual Worth $14, FREE at SIM A must have guide for all webmasters and internet marketers What's inside?     What is a Penalty?     Types of Penalties     The left, right & Centre of Algorithmic Penalties     Google Manual Penalty explained     Symptoms and diagnosis of Penalties     The cure aftermath and prevention of...

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Google X hatched a new Logo to its Moonshot Incubator

Ever wondered how a logo can make all the difference? The Launch… Since the recent new formation by the parent company Alphabet, lots of changes are taking place within its subsidiaries. It all started by rebranding these subsidiaries with an even more superior identity. Google Ventures changed its name to GV, Google Life Science as Verily, and finally, Google X is now called “X” which is the secretive moonshot lab of Google. The Lab… This...

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